(Editor's Note: the Legal Department of Hooray For Anything has made me issue this note before I post this latest entry- any similarities between the below posting and the fact that the company that employs Hooray For Anything just bought a race car is completely coincidental. Nor is the fact that all of this comes at the same time several people have been laid-off or that it all comes out of the marketing budget even though it's merely a play-thing of an eccentric millionaire has nothing to do with this posting).

As I'm flipping through the channels and happen to come upon a NASCAR race (and no, I don't watch NASCAR nor see any point in a sport the involves tens or cars going round and round a track for hours), I wonder what the point of advertising on a NASCAR car is. Not to get too Chandler Bing here, but can there be more advertising on NASAR cars? And not just the cars, but the uniforms of the drivers themselves, not to mention the driver's road crew. Hasn't anyone heard of subtlety? Of the concept that less is oftentimes better? Of minimalism? Didn't they all read the stories about what a wonderful job Apple does with their advertising because it's so sparse and clean and straight to the point? I know, NASCAR is mainly popular in the Red states and we all know how sophisticated people in the Red states are (they are, after all, Red states), but are they that unsophisticated?

Why do they paste so many ads everywhere? I know why the car drivers do (Money it's a gas, grab that cash with both hands and make a stash), although I'd have issues with being nothing but a walking billboard. Not to mention wearing something completely tacky, but what do the advertisers see in it? Do they think that someone watching the race will see a Pepsi logo located right underneath the armpit of Jeff Gordon and go "hmmm, well if Jeff has a Pepsi logo on him, maybe I'll switch from Coke to Pepsi?" Can anyone even make out all the logos on their outfits? It looks like some marketing person just vomited a bunch of corporate logos all over their outfits.

Think design people.

Same with the cars. They go so fast it's hard to make out all the logo's, let alone discern the logo by the front right tire as opposed to the one by the left back tire. Wouldn't it make more sense to have like a theme car? Like it be just Pepsi and all Pepsico products. Would it make sense then for the Viagra car (Viagra car?) also have a bunch of ads on there for things like Maxim and Trojans?

I wonder too how advertisers pay for their ads. Having worked in the magazine biz, I know how ads in magazines work- you pay extra for special positions within the magazine. If, say, you wanted to advertise on Rusty Redneck the NASCAR driver, does it work the same way? Like you'd pay $500 for his front chest, $250 for his back, and $100 for his left butt? If Viagra wanted to put a logo on someone's groin, would someone think that a little too over the top?

Remember, folks, this has nothing to do with work.